Low-alcohol Beverages Market Top Companies Report Covers, Top Countries analysis by 2033
The global low-alcohol beverages market is estimated to expand at a robust CAGR of 5.3% over the analysis period. The market is anticipated to be valued at US$ 1.41 billion in the year 2023 and is projected to reach a revised size of US$ 2.36 billion by 2033.
According to the Future Market Insights historical analysis,
the global low-alcohol beverages market expanded at a CAGR of 3.8% over the
past 10 years. The growth in the low-alcohol beverages market is attributed to
young people’s desire to adopt healthy drinking habits. The surging popularity
of mindful drinking is predicted to fuel the growth of the low-alcohol beverage
industry in the future.
Over recent years, people are becoming more aware of the
increased knowledge of the harmful effects of high-alcohol beverages. A quick
substitute for low-alcohol beverages is able to drive market growth
significantly.
Furthermore, there are several low-alcohol beverage flavors
available to millennials that may boost market momentum as a result of a
decline in alcoholic drink consumption. Furthermore, beverages with
alcohol-by-volume (ABV) between 0.05% and 1.12% are classified as low-alcohol
beverages. Low-alcohol drinks are expected to experience drastic growth owing
to consumer preferences shifting towards healthier and more palatable drinks to
maintain their health goals.
Consumers are drastically seeking healthier, tastier, and
innovative low-alcohol drinks in order to satisfy their health goals. To keep
up with the growing consumer demands, manufacturers are introducing updated
products without altering their taste and mouthfeel. Consequently, these factors
have collectively contributed to driving the market growth.
Convenience stores are promoting updated light ranges and a
huge variety of lighter reds as manufacturers invest in improving the quality,
and taste of low-alcohol beverages. Furthermore, low-alcohol beers are
drastically becoming more popular. Some of the beverages include citrus
flavors. Approximately half of the world’s beverage market consists of
less-alcoholic beverages.
Key Takeaways
- The
global population is rapidly becoming more health conscious and consumers
are shifting towards healthy and nutritious food and beverage options.
Traditional alcoholic beverages such as regular high-pressure beer, have
been linked to a variety of health problems, including anemia, cancer,
heart disease, depression, high blood pressure, and nerve damage.
- Attributing
to this, several consumers are switching from traditional alcoholic
beverages to light alcoholic beverages, which is considered a healthier
option. Furthermore, it is gaining rapid traction for consumers to reduce
their alcohol consumption over the long term through the consumption of
light alcoholic beverages. These factors are expected to drive the growth
of the market during the forecast period.
- Throughout
the study period, the low-alcohol beverage industry is predicted to
augment owing to the rising popularity of mindful drinking and a desire
among young people to adopt healthy drinking habits.
- Throughout
the study period, the market growth is anticipated to be fueled by a
comprehensive understanding of high-alcohol beverages with detrimental
effects and their quick substitution for low-alcohol beverages.
- Millennials
are rapidly becoming less inclined to consume alcoholic drinks. They have
replaced their demands with sparkling seltzers expected to increase the
market momentum over the forecast period.
- A
significant increase in glass-bottled cocktails has propelled a
significant increase in the consumption of low-alcohol beverages.
Furthermore, a robust increase in demand for low-alcohol beverage
aperitif-style drinks, such as spritzes and sours, which are typically
served in glass bottles.
- In
various key regions, low-alcohol beers have taken up a substantial amount
of shelf space in supermarkets and specialty stores, giving consumers more
choices. Young adults are increasingly enjoying mocktails.
Competitive Landscape
Market players employ various strategies to enhance their
presence in the market, including strategic alliances, partnerships, mergers,
acquisitions, and geographical expansion.
Several prominent companies dominate this market, including
Accolade Wines Australia Ltd., Allagash Brewing Co., Anheuser Busch InBev SA
NV, Asahi Group Holdings Ltd, Bacardi Ltd., Beam Suntory Inc., Bells Brewery
Inc., Carlsberg Breweries AS, CODYs Drinks International GmbH, Constellation
Brands Inc., Curious Elixirs, Diageo Plc, Heineken NV, Kirin Holdings Co. Ltd.,
Molson Coors Beverage Co., and others.
More Insights into the Low-alcohol Beverages Market
The United States dominates the North American low-alcoholic
beverages market accounting for a total share of around 54% in 2023 and is
projected to continue exhibiting high demand. The United States low-alcohol
beverages market is anticipated to augment at a CAGR of 2% over the assessment
period.
The United States’ low-alcoholic beverages market is
expected to surpass the size of 8.1 billion liters in 2023. In the United
States, developed economies are prominent and advanced technologies and
innovative manufacturing methods were adopted early.
Germany dominates the Europe low-alcohol beverages market,
with a share of 30%. The German low-alcohol beverages market is estimated to
grow at a CAGR of 1.8%.
Low-alcohol Beverages Market Segmentation by Category
By Type:
- Low-Alcohol
Beer
- Low-Alcohol
Spirits
- Low-Alcohol
Wine
- Low-Alcohol
RTD
- Low-Alcohol
Ciders
By Distribution
Channel:
- Hypermarkets/Supermarkets
- Convenience
Stores
- Specialty
Stores
- Online
Retail
By Region:
- North
America
- Latin
America
- Europe
- The
Middle East and Africa
- East
Asia
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